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Measure A dividing San Diegans on development

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SAN DIEGO (KGTV) - Sample ballots are heading to mailboxes across San Diego County.

In it, you'll find a breakdown of candidates and issues to be voted on this March.

One ballot measure, Measure A, has garnered staunch support and opposition.

Supporters of Measure A, also called the 'Safeguard Our San Diego Countryside Initiative' (SOS), say it aims to protect rural areas by encouraging developers to follow the county's long-term growth plans.

"The biggest concern is that these places that the developers are trying to build in, they were designated for low-density for a reason," said Susan Baldwin, President of San Diegans for Managed Growth, the group sponsoring Measure A.

Yes on A means if County Supervisors approve a change to the general plan for a development project, it would then require voter approval.

Supporters say this would protect rural areas from sprawl development.

"The projects that the developers are proposing are not near transit, they're not near jobs, they don't have infrastructure," said Baldwin.

Also present at the rally was a representative with the No on A campaign.

"Measure A is about public policy in San Diego for the next 20 years, creating a huge obstacle to building the affordable homes we need for the next 20 years," said Tanya Castaneda, communications director for the No on A campaign.

Castaneda says the measure is confusing, deceiving, and filled with loopholes.

One loophole she says is that commercial development, like casinos, resorts, and hotels, wouldn't require voter approval.

“No on Measure A has a very broad coalition. We have both the San Diego Democratic Party and the Republican Party both saying this is a bad public policy," said Castaneda.

Castaneda says the measure would hurt efforts to create desperately needed affordable homes, but supporters say there's plenty of places to develop, which don't require changing the general plan.

Residents should be receiving sample ballots in the upcoming days; you can also request one electronically.